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Can Claude connect to Google Business Profile?

Yes. Google Business Profile doesn't have an official Claude connector yet, but Helm connects it for you, securely and with only the access you approve.

What is Google Business Profile?

Google Business Profile is the free listing that shows a business on Google Search and Maps, with opening hours, photos, posts and customer reviews.

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What Claude can do with Google Business Profile

Read or update, depending on your setup

  • Summarise recent reviews and highlight unanswered ones
  • Draft review replies for a person to approve
  • Compare search and map views, calls and direction requests across locations
  • Check listings for missing or outdated details
  • Draft posts announcing offers, events or updates

Who uses it

  • Business owners

    Keep on top of reviews and get draft replies without logging in every day.

  • Multi-location managers

    Compare how each location's listing is performing and spot gaps.

What your team can ask Claude

  • “Summarise our latest Google reviews and draft replies to the ones we haven't answered.”
  • “Compare calls and direction requests for our three locations over the past two months.”
  • “Which of our listings have missing hours, photos or descriptions?”
  • “Draft a Google post about our Christmas trading hours.”
  • “What are customers praising most in our reviews this year?”

How it connects

There's no official Claude connector for Google Business Profile yet. Helm connects it using the method that suits your setup, whether that's a secure custom connector we build and host, or an AI agent that works inside Google Business Profile with your team's approval. We'll recommend the right one on a 30-minute call.

Looking after your Google Business Profile data

Google reviews include customers' names and opinions, so Helm keeps Claude to drafting replies and reporting, and a person approves anything posted publicly.

  • Only the access you approve.
  • Everything stays in your own accounts.
  • On Claude's business plans, your data isn't used to train AI models.

Want to learn how to connect Google Business Profile?

Book a 30-minute intro call and we'll show you how Claude can work with Google Business Profile in your business.

Questions about Claude and Google Business Profile

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Acknowledgement of Country

Helm acknowledges the Awabakal and Worimi peoples as the traditional custodians of the land and waters of Newcastle, where we live and work. We recognise their continuing connection to land, waters and community, and a relationship with this place that spans tens of thousands of years.

We pay our respects to Elders past, present and emerging, and extend that respect to Aboriginal and Torres Strait Islander peoples here today.